Growth In Online Video
CEPro recently noted a study from ABI Research that the number of viewers of online videos will quadruple in the next 5 years to over 1 billion. Pete also talks about it here at Storage Effects. This is an amazing number but it should not be surprising to any of us. If you've been tempted to think that YouTube, Blip.tv, DailyMotion and so many others are just a passing fad then you may want to take another look at the market place.
Online video is fundamentally changing the way that we communicate as humans. 20 years ago school age kids were expected to write a report on "What I did On My Summer Vacation". Now they may still have to write the report, but in the report they can reference all the YouTube videos that they posted SHOWING the places they went and their activities once they got there. Corporations are launching Intrasites where employees can post training, sales, and corporate policy videos rather than just "sending out a memo". Now when an employee fails to follow procedure it is common place to ask, "didn't you get the memo"?. Soon the question will be, "didn't you WATCH THE VIDEO"?.
Of course this is why HDHomes.tv exists. To allow you to capitalize on trends of viewers to seek out information in video format on the web but not require that you build an online video solution from scratch.
If you are still sitting on the fence with this issue consider CEPro's earlier article on why HDHomes.tv might make sense for your company, or Jeannette Howe's (from Specialty Electronics) article on progressive ways to market your company. The evidence is abundantly, you need an online video solution.
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I think you are totally on point about this issue, not only has video change the way we communicate but it has also change the way we advertise and market our products, it has affected many other medias.
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